Basic File Requirments

Basic File Requirements

If you are submitting a file for print please ensure your files meets the guidelines below. Also you can Download our setup templates they include the correct bleed, resolution, color space and safety zone. They will make setting up your print ready files easier.

1. Correct size with bleed

When printing marketing material it is common for projects to have the design print right to the edge of the page. To achieve this a bleed is required, basically the file is printed larger than the final finished project and trimmed to size we use .125″ (1/8 inch) as the bleed size unless stated on the product.

Example –  Standard Business Cards (3.5″ x 2″)
Printed size (with bleed)  – 3.625″ x 2.125″
Finished size (Cut to)  – 3.5″ x 2″

2. Safety Area / Safety Line

As indicated above your project will be cut to size. For this reason it is necessary to keep all important text or design elements within the Safety Area. The Safety Area is 0.125″ (1/8 inch) less then the projects finished size.

All important text and images should be in this area to ensure they are not cut off if there is a shift in cutting.

Example –  Standard Business Cards (3.5″ x 2″)
Safety Area is – 3.375″ x  1.875″

3. Resolution is set for print.

Printed products have a resolution of 300dpi, screens have a resolution of 72dpi or lower. Ensure your file is set to 300 dpi. Also if you are including images in your design ensure they are high quality images 300dpi is recommended.

If not your print will come out grainy (pixilated).

For this reason it is not advised to take images off websites or search engines.

Click here to learn more.

4. Color Mode (aka Color Space)

It is important to choose the correct color mode. Screens and the web show color in RGB color and print is done in CMYK (unless specified). Each print job will indicate the correct color space. Ensure you choose the correct color mode when creating your artwork. If you do not your job will be converted by the equipment during printing and the results might not be what your expected.

Large black printed areas should use “Rich Black” C-50 M-40 Y-40 K-100
Text black should be “Standard Black” C-0 M-0 Y-0 K-100 this is also known as 100% K

Click here to learn more.

5. Fonts (outlined)

Font’s can look different on different systems, or sometimes a system will just not have the font used in your artwork. When this happens the printing equipment/system will make a font substitution. This will change the look of your design. To avoid this fonts need to be “outlined”

Also keep in mind
Text black should be “Standard Black” C-0 M-0 Y-0 K-100 this is also known as 100% K

Click here to learn more

6. File Format

For best print results your files should be submitted as a high-resolution vector PDF. All major print software allows for files to be saved as a PDF. Ensure you embed/outline your fonts.

Click here to learn more